"A VISION WITHOUT A STRATEGY REMAINS AN ILLUSION"
Did you know that a documented strategy is 538% more likely to report success? Yeah, you heard right.
Did you also know that 88% of brands that set goals actually achieve them? Those numbers speak volumes, indeed. But did you also know that solely 35% of marketers that promote brands on social media actually have a content strategy?
This is a big thing. In our over 6 years of marketing proficiency we rarely saw brands establishing a social media marketing strategy.
We also found that this separates the wheat from the caff.
We created a unique INBOUND SOCIAL MEDIA MARKETING FORMULA that comprises a whole big picture of a profound social media marketing strategy incorporating EVERYTHING your brand needs to thrive on the gram - from brand strategy to goal-setting to a content strategy that is derived from your overall brand mission to social listening as a tool, to social customer service and much much more. This formula solely sets on honest, organic inbound marketing strategy.
But what is "INBOUND"?
Well, let us be honest. We are all fed up by: “Buy my stuff already, damnit!”, “Pleeeeease buy!” “Buy buy buy buy buy!”. Rather than pushing people to buy your stuff we use earned media efforts with the inbound marketing approach - earned media is earned love that lasts, because rather than annoyingly pushing your audience to buy something, you naturally trigger them, softly awaken their interest and pull them to your offers. Thus in a social context, using clear calculated content strategies mixed with creativity will bring you social love that can't be bought or faked, you’ve gotta earn it! Combined with our brand-as-a-friend approach it will result in real brand love, brand loyalty and a whole squad of true brand advocates.